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Sometimes you come to a fork in the road, and you really, truly, do not know which way to go. What do you do?

Rock, Paper, Scissors?  Flip a coin?  Spend a half an eternity in analysis paralysis?

Or…

  • Identify your priorities (high, medium, low – Must, Should, Could – 1, 2, 3, 4)
  • Consider the benefits (it’s not all about $$)
  • Consider the risks (or maybe it is all about the $$)
  • Choose
  • Assess the outcome!